[GUR-tehr-FOON-ken]

The

Brand

Formance

Company

Creative agencies focus on ideas, often leaving measurable results as an afterthought.

Data marketing companies focus on measurability but ignore emotional brand building.

That is why we are the first company which merged the art and science of advertising.

Crafting götterfunken through storytelling, design and technology captivating minds and hearts.

Crafting götterfunken through storytelling, design and technology captivating minds and hearts.

Brandformance means being creatively led, strategically driven and natively digital. And with a clear enemy in front of us: your audiences ad fatigue.

Brandformance means being creatively led, strategically driven and natively digital.

And with a clear enemy in front of us: your audiences ad fatigue.

From organic reach via culturally relevant brand experiences down to low file-size programmatic ads: Our campaigns – for brands big and small – create relevance across each touchpoint. End to end.

Brand
Building

Brand
Stories

Brand Performance

Brand
Building

Brand
Stories

Brand Performance

Yes, we can.

We have led female empowerment projects in the world’s most populous Islamic nation and guided numerous brands through Greater China, the EU, MENA, and other APAC markets.

Achieving outstanding results and garnering industry accolades in AdTech/Innovation, Creativity, and Branding.

at your service:
GEN XYZ

Forgive the lack of humility here but you’ll be hard-pressed to find another company like ours: a GenX + GenZ Creative Director-duo under millennial female management.

United by one core value: Maximum care.

  • We care about our reputation. Which is built on the impact of the work we do for you.
  • We care about our revenue. Which is closely tied to yours.
  • We care about innovation. That’s why every project gets our full focus on originality and differentiation.

And needless to say we care about more than profit, thats why we spend 20% of our time for good causes.

Fan Tu, GenY

Managing Director and intercultural marketing expert who understands that you have to have to be creative AND digital

Christoph Petter, GenZ

Digital Creative Director and performance expert who understands that data is nothing without creativity.

Philipp F. Cerny, GenX

Brand Creative Director and global integrated campaign expert who understands that creativity is nothing without data.

© 2025 Götterfunken OG . All Rights Reserved.

Brand Building

We create digital-first identities for both emerging challengers and established brands that are ready for transformation.

  • ⁠Brand Identity Development: (re)defines your Mission, Vision and Value Definition, target market analysis and a truly differentiated brand positioning. 

  • Brand Guidelines & Documentation:
    Producing and compiling all elements of a brand’s visual and verbal identity into a comprehensive 21st-century style guide.

Brand Stories

Brand campaigns that connect, inspire, and drive results.

  • Communication Strategy: Define what you want to say and why.

  • „The Big Idea“: The core principle guiding your communication.

  • Campaign Concepts: A cohesive rollout plan across all touchpoints.

  • Content Strategy: Outline formats, assets, and other user-centered content.

Brand Performance

We understand “creative is the new targeting” and act upon this philosophy.

  • Data-driven first campaigns based on clear strategy and impactful creative assets

  • Paid Social campaigns with multiple assets for multiple interests and platforms

  • Optimising & Reporting: from A/B testings, assuring multiple assets, retargeting and lead generation.